Fragonard L’Air de Grasse ~ new fragrance :: Now Smell This

Fragonard has launched L’Air de Grasse, a new fragrance celebrating the brand’s 100th anniversary.

To celebrate our centennial, we have created a collection entitled “L’Air de Grasse”, a fragrance that pays tribute to our hometown, the world capital of perfumery flowers.

Mimosa, rose, orange blossom, tuberose, jasmine… a constellation of olfactory treasures retracing 100 years of passion, craftsmanship, and the joy of perfuming the world.

Created by Karine Dubreuil, a perfumer from Grasse, this fragrance tells the story of a city and of our perfume house, which has carried a hundred years of fragrances.

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For its centenary, Fragonard pays tribute to its city with “L’Air de Grasse”: a scented breeze of rose, peony, and jasmine, brightened with a touch of mandarin for indulgence, and a noble trail of iris and patchouli. All these floral essences come together in a generous bouquet, celebrating a truly unique anniversary.

Fragonard L’Air de Grasse is available in 50 ml Eau de Toilette, and in matching bath, body and home fragrance products.

(first quote via Fragonard at Instagram, second quote via fragonard)